This edit is for women who know exactly what they want their clothes to say. Drawn from the best of US cult streetwear, it brings together graphic-led pieces, oversized silhouettes and slogan-forward designs that wear their attitude on the outside. Confidence-dressing, done without the clichés.
The Brands in Our Edit
Boys Lie is the LA brand behind some of the most recognisable slogan pieces in women’s streetwear — bold, unapologetic and built for women who have something to say. Wildfox brings a softer, vintage-California energy — dreamy graphics, worn-in fleece and the kind of effortless cool that never goes out of style. Happy Camp3r rounds out the edit with retro camp-inspired hoodies and sweatshirts that bring laid-back character to any wardrobe.
How to Style Empowerment Streetwear
Let the slogan lead — build the rest of the outfit around a statement tee or graphic hoodie and keep everything else simple. Wear an oversized hoodie with straight-leg jeans and chunky trainers for an effortless off-duty look. Layer a graphic sweatshirt over a longline tee with wide-leg trousers for a relaxed but considered outfit. For a Y2K moment, pair a slogan tee with low-rise jeans, a mini bag and platform trainers.
Explore more in our Y2K clothing collection or discover the full women’s hoodies edit.
