Wildfox Self Love Emmy Sweatpants

WILDFOX is a cult Los Angeles label famous for its dreamy, vintage-inspired loungewear and effortlessly cool off-duty style. Founded by Kimberly Gordon and Emily Faulstich, the brand quickly became a go-to for soft, slouchy pieces with a nostalgic, California-girl edge.

Known for its ultra-comfy fabrics, washed-out hues, and iconic graphic prints, Wildfox captures that perfectly undone, borrowed-from-the-past aesthetic. Think oversized sweatshirts, relaxed tees, and playful slogans that feel equal parts vintage and modern.

With a loyal celeb following and a reputation for creating some of the softest loungewear out there, Wildfox is all about laid-back luxury. It’s cosy, carefree, and effortlessly iconic—designed for slow mornings, coffee runs, and everything in between.