Lauren Moshi McKinley Grey Ombre Butterfly Heart Top

Lauren Moshi is a Los Angeles–based fashion and lifestyle brand founded in 2006 by sibling duo Lauren and Michael Moshi. The label is best known for its art-led approach to clothing, where each design begins as original hand-drawn artwork by Lauren Moshi herself and is then translated onto garments.  

The brand sits at the intersection of art, fashion, and streetwear, creating pieces that feel more like wearable artwork than traditional basics. Collections typically include graphic tees, hoodies, dresses, lounge sets, and accessories, all produced in limited quantities in Los Angeles to maintain exclusivity and a handcrafted feel.  

A key part of Lauren Moshi’s identity is its ultra-soft fabrics, bold graphics, and signature motifs, often featuring playful, edgy, or pop-culture-inspired illustrations. The brand has built a strong celebrity following and is stocked in boutiques and premium retailers worldwide, often positioned in the elevated contemporary/luxury streetwear space.

At its core, Lauren Moshi is about turning art into fashion — each piece is designed to feel personal, expressive, and collectible, appealing to customers who want statement clothing with a creative, LA-lifestyle edge.