JoJo Siwa's style is a masterclass in committing to a look. Bold colour, maximalist layering, and zero apology — her aesthetic is built on the idea that more is always more, and that dressing with confidence is its own kind of statement. Whether she's in a sequin two-piece, a candy-coloured hoodie, or a graphic tee stacked with accessories, the through-line is always the same: fearless, fun, and completely her own. At Spoiled Brat, we've pulled together the brands that match that energy.
The Brands in Our Edit
Boys Lie — oversized hoodies and graphic sweats with bold slogan prints and a confident, attitude-led aesthetic that sits perfectly within JoJo's maximalist wardrobe.
Wildfox — statement tees, graphic sweaters, and nostalgic prints with a playful, colourful energy that channels the rainbow-core aesthetic JoJo does so well.
Beach Riot — vibrant athleisure and party-ready sets in bold colours and eye-catching prints, built for anyone who wants their activewear to make as much of a statement as the rest of their wardrobe.
Happy Camp3r — cosy, colourful loungewear with a playful graphic sensibility; the brand for anyone who wants comfort and personality in equal measure.
How to Style JoJo Siwa Fashion
Go full colour with a rainbow-bright hoodie and matching joggers — a bold co-ord is the easiest way to channel JoJo's maximalist energy without overthinking it. Layer a graphic tee over a long-sleeve top with sequin leggings and chunky trainers for a playful, Y2K-influenced outfit. Pair a vibrant Beach Riot set with an oversized Boys Lie hoodie thrown over the top for a sporty-meets-streetwear look. Or stack accessories over a simpler base — statement earrings, a bold bag, and colourful trainers can transform even a basic outfit into something that commands attention.
Explore our Y2K fashion edit for more bold colour inspiration, or browse festival fashion for statement looks built for maximum impact.