Electric & Rose was founded in 2014 with a clear point of view: activewear that reflects the rhythm of coastal California living. Every piece is handmade to order in Los Angeles using natural fibre materials and sustainable dye processes — including shibori, the Japanese manual resist-dyeing technique that gives each garment its distinctive, one-of-a-kind finish. The brand's leggings, crop tops, sweatshirts, and joggers are designed for movement, but wear equally well beyond the studio.
Brands in Our Edit
Electric & Rose — the LA-based activewear label founded by Eric Balfour and Erin Chiamulon, known for handmade, sustainably dyed pieces with a Venice Beach-inspired aesthetic that moves from yoga studio to everyday wear with ease.
How to Style Electric & Rose
Wear Electric & Rose tie-dye leggings with a matching crop top for a co-ord activewear look that works for yoga, pilates, or a coastal walk. Style an Electric & Rose sweatshirt over a sports bra and bike shorts for a relaxed athleisure outfit that transitions easily from studio to street. Pair Electric & Rose joggers with a fitted long-sleeve and trainers for a casual, movement-ready everyday look. For a more dressed-down take, layer an Electric & Rose crop top under an open shirt with straight-leg denim for a laid-back, California-inspired outfit.
Explore more in our full edit of women's activewear, or browse our full range of women's leggings for more styles.
