Electric and Rose

Electric and Rose is a Los Angeles-based activewear brand founded by husband and wife Eric Balfour and Erin Chiamulon, named after two streets in their Venice Beach neighbourhood. The brand is known for its use of natural fibre materials, sustainable dye processes, and handmade-to-order production — resulting in leggings, activewear, and loungewear with a distinctly coastal, tie-dye-led aesthetic. New styles added regularly.

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Shop Electric and Rose Electric & Rose Jacey Sports Bra Top as seen on Malin Andersson Sports Bra for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric & Rose Sunset Onyx Leggings as seen on Malin Andersson Leggings for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric & Rose Soho Sweatshirt Jacket Jacket for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric and Rose Boyfriend Thermal Shirt Shirt for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric and Rose Camden Boyfriend Tee - Beach Club Graphic Long Sleeved Top for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric & Rose Kennedy Rib Crop Top Long Sleeved Top for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric and Rose Charlie Midi Dress Midi Dress for women – premium loungewear and festival fashion at Spoiled Brat
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Shop Electric and Rose Electric & Rose Ella Ribbed Lounge Pants Trousers for women – premium loungewear and festival fashion at Spoiled Brat
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Electric & Rose was founded in 2014 with a clear point of view: activewear that reflects the rhythm of coastal California living. Every piece is handmade to order in Los Angeles using natural fibre materials and sustainable dye processes — including shibori, the Japanese manual resist-dyeing technique that gives each garment its distinctive, one-of-a-kind finish. The brand's leggings, crop tops, sweatshirts, and joggers are designed for movement, but wear equally well beyond the studio.

Brands in Our Edit

Electric & Rose — the LA-based activewear label founded by Eric Balfour and Erin Chiamulon, known for handmade, sustainably dyed pieces with a Venice Beach-inspired aesthetic that moves from yoga studio to everyday wear with ease.

How to Style Electric & Rose

Wear Electric & Rose tie-dye leggings with a matching crop top for a co-ord activewear look that works for yoga, pilates, or a coastal walk. Style an Electric & Rose sweatshirt over a sports bra and bike shorts for a relaxed athleisure outfit that transitions easily from studio to street. Pair Electric & Rose joggers with a fitted long-sleeve and trainers for a casual, movement-ready everyday look. For a more dressed-down take, layer an Electric & Rose crop top under an open shirt with straight-leg denim for a laid-back, California-inspired outfit.

Explore more in our full edit of women's activewear, or browse our full range of women's leggings for more styles.

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